comScore, Inc. (NASDAQ:SCOR) Short Interest Down 26.6% in December
by Renee Jackson · The Cerbat GemcomScore, Inc. (NASDAQ:SCOR – Get Free Report) was the recipient of a significant decrease in short interest during the month of December. As of December 15th, there was short interest totaling 25,387 shares, a decrease of 26.6% from the November 30th total of 34,574 shares. Based on an average daily trading volume, of 5,782 shares, the short-interest ratio is currently 4.4 days. Approximately 0.6% of the company’s stock are short sold. Approximately 0.6% of the company’s stock are short sold. Based on an average daily trading volume, of 5,782 shares, the short-interest ratio is currently 4.4 days.
Wall Street Analyst Weigh In
Separately, Weiss Ratings reissued a “sell (e+)” rating on shares of comScore in a research report on Monday, December 22nd. One research analyst has rated the stock with a Sell rating, According to data from MarketBeat, comScore presently has a consensus rating of “Sell”.
View Our Latest Analysis on SCOR
Insider Buying and Selling
In other news, Director William Paul Livek sold 9,900 shares of the company’s stock in a transaction dated Friday, November 14th. The stock was sold at an average price of $6.55, for a total transaction of $64,845.00. Following the completion of the sale, the director owned 187,473 shares in the company, valued at approximately $1,227,948.15. This represents a 5.02% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which can be accessed through this hyperlink. Insiders have sold 17,843 shares of company stock valued at $121,851 over the last ninety days. Insiders own 11.10% of the company’s stock.
Institutional Investors Weigh In On comScore
Institutional investors and hedge funds have recently made changes to their positions in the company. Citadel Advisors LLC bought a new stake in shares of comScore during the third quarter worth $96,000. Covestor Ltd bought a new position in shares of comScore in the 3rd quarter valued at about $91,000. Susquehanna International Group LLP grew its position in shares of comScore by 15.3% during the 3rd quarter. Susquehanna International Group LLP now owns 39,064 shares of the company’s stock worth $341,000 after buying an additional 5,191 shares during the period. Finally, Westerly Capital Management LLC raised its stake in shares of comScore by 1.3% during the second quarter. Westerly Capital Management LLC now owns 400,000 shares of the company’s stock worth $1,928,000 after buying an additional 5,000 shares during the last quarter. Institutional investors and hedge funds own 42.15% of the company’s stock.
comScore Stock Performance
Shares of SCOR stock traded down $0.12 during trading hours on Tuesday, hitting $6.63. The company had a trading volume of 8,643 shares, compared to its average volume of 28,116. comScore has a 12 month low of $4.39 and a 12 month high of $10.18. The firm’s fifty day moving average is $6.94 and its 200 day moving average is $6.47. The firm has a market capitalization of $33.28 million, a price-to-earnings ratio of -1.20 and a beta of 1.05.
comScore Company Profile
comScore, Inc is a global media measurement and analytics company that specializes in delivering insights into consumer behavior across digital, television and theatrical platforms. Founded in 1999 and headquartered in Reston, Virginia, comScore provides data-driven solutions designed to help media companies, advertisers and agencies understand audience engagement and optimize marketing strategies. The company’s analytics offerings enable clients to measure the reach and impact of online content, mobile applications, streaming video, and traditional broadcast media with a unified data view.
The company’s product suite includes Digital Analytix for website and app analytics, Media Metrix for audience measurement, Advertising Analytics for campaign performance tracking, Video Metrix for streaming and online video insights, and theatrical measurement services for box office analytics.