91,773 Shares in eBay Inc. $EBAY Purchased by Rakuten Investment Management Inc.

22 Jan 2026, 07:44 by Amy Steele · The Cerbat Gem

Rakuten Investment Management Inc. purchased a new stake in shares of eBay Inc. (NASDAQ:EBAY – Free Report) in the 3rd quarter, according to the company in its most recent 13F filing with the Securities & Exchange Commission. The institutional investor purchased 91,773 shares of the e-commerce company’s stock, valued at approximately $8,347,000.

Other large investors have also added to or reduced their stakes in the company. Princeton Global Asset Management LLC grew its holdings in eBay by 433.9% during the 2nd quarter. Princeton Global Asset Management LLC now owns 331 shares of the e-commerce company’s stock valued at $25,000 after buying an additional 269 shares in the last quarter. Financial Consulate Inc. purchased a new position in eBay during the third quarter worth about $27,000. GFG Capital LLC purchased a new stake in eBay in the second quarter valued at approximately $28,000. Steigerwald Gordon & Koch Inc. bought a new stake in shares of eBay during the 3rd quarter worth $28,000. Finally, Sumitomo Mitsui Financial Group Inc. grew its position in eBay by 155.3% in the second quarter. Sumitomo Mitsui Financial Group Inc. now owns 411 shares of the e-commerce company’s stock worth $30,000 after acquiring an additional 250 shares in the last quarter. Hedge funds and other institutional investors own 87.48% of the company’s stock.

Insider Activity

In other eBay news, SVP Julie A. Loeger sold 2,896 shares of the stock in a transaction on Thursday, December 11th. The stock was sold at an average price of $82.44, for a total value of $238,746.24. Following the completion of the sale, the senior vice president owned 55,990 shares in the company, valued at approximately $4,615,815.60. This represents a 4.92% decrease in their position. The sale was disclosed in a filing with the SEC, which is accessible through the SEC website. Also, SVP Cornelius Boone sold 4,462 shares of the firm’s stock in a transaction that occurred on Thursday, December 18th. The shares were sold at an average price of $83.94, for a total value of $374,540.28. Following the transaction, the senior vice president owned 91,921 shares of the company’s stock, valued at $7,715,848.74. This represents a 4.63% decrease in their position. The SEC filing for this sale provides additional information. Over the last three months, insiders sold 53,675 shares of company stock worth $4,388,825. Insiders own 0.64% of the company’s stock.

Analysts Set New Price Targets

EBAY has been the subject of a number of recent research reports. Stifel Nicolaus lowered their price objective on shares of eBay from $89.00 to $88.00 in a report on Thursday, October 30th. Deutsche Bank Aktiengesellschaft raised their target price on shares of eBay from $96.00 to $100.00 in a report on Thursday, October 30th. Weiss Ratings reiterated a “buy (b)” rating on shares of eBay in a report on Monday, December 29th. Citigroup reissued a “market outperform” rating on shares of eBay in a research report on Thursday, October 30th. Finally, Robert W. Baird boosted their price objective on shares of eBay from $89.00 to $100.00 and gave the company an “outperform” rating in a research report on Monday, October 13th. Fourteen research analysts have rated the stock with a Buy rating, eighteen have given a Hold rating and two have issued a Sell rating to the company’s stock. According to MarketBeat, the stock currently has a consensus rating of “Hold” and an average target price of $95.66.

Get Our Latest Report on eBay

eBay Stock Up 2.3%

EBAY stock opened at $92.82 on Thursday. The business has a 50 day moving average of $85.87 and a 200 day moving average of $88.15. The company has a quick ratio of 0.92, a current ratio of 0.92 and a debt-to-equity ratio of 1.06. The firm has a market cap of $41.95 billion, a PE ratio of 20.18, a price-to-earnings-growth ratio of 2.11 and a beta of 1.35. eBay Inc. has a twelve month low of $58.71 and a twelve month high of $101.15.

eBay (NASDAQ:EBAY – Get Free Report) last announced its quarterly earnings data on Wednesday, October 29th. The e-commerce company reported $1.36 EPS for the quarter, beating the consensus estimate of $1.33 by $0.03. eBay had a net margin of 20.37% and a return on equity of 41.94%. The company had revenue of $2.82 billion for the quarter, compared to the consensus estimate of $2.73 billion. During the same period in the prior year, the firm posted $1.19 EPS. eBay’s revenue for the quarter was up 9.5% on a year-over-year basis. eBay has set its FY 2025 guidance at 4.090-4.140 EPS and its Q4 2025 guidance at 1.310-1.360 EPS. On average, research analysts forecast that eBay Inc. will post 3.86 EPS for the current fiscal year.

eBay Dividend Announcement

The firm also recently disclosed a quarterly dividend, which was paid on Friday, December 12th. Investors of record on Friday, November 28th were given a dividend of $0.29 per share. The ex-dividend date of this dividend was Friday, November 28th. This represents a $1.16 annualized dividend and a dividend yield of 1.2%. eBay’s dividend payout ratio (DPR) is 25.22%.

eBay Company Profile

(Free Report)

eBay Inc is a global e-commerce company that operates an online marketplace connecting individual consumers and businesses for the sale and purchase of new, used and collectible goods. Founded in 1995 by Pierre Omidyar and headquartered in San Jose, California, eBay grew from its early auction-style site into a diversified platform offering both auction-format listings and fixed-price “Buy It Now” transactions. The company completed an initial public offering in the late 1990s and has since evolved its platform and services to support a broad range of product categories and buyer preferences.