Strategy (NASDAQ:MSTR) Stock Price Up 3.4% – Should You Buy?

02 Jan 2026, 22:48 by Danessa Lincoln · The Markets Daily

Strategy Inc (NASDAQ:MSTR – Get Free Report)’s share price was up 3.4% during trading on Friday . The stock traded as high as $160.79 and last traded at $157.16. Approximately 19,925,562 shares traded hands during trading, an increase of 18% from the average daily volume of 16,846,296 shares. The stock had previously closed at $151.95.

More Strategy News

Here are the key news stories impacting Strategy this week:

Positive Sentiment: Strategy announced an increase to the dividend rate on its stretch/preferred shares and is declaring a monthly preferred dividend — a concrete cash-return action that supports income-focused holders and can shore up investor demand. Strategy Declares Monthly Dividend at Higher Preferred Rate
Positive Sentiment: News that Strategy added roughly $109 million of Bitcoin reinforces management’s core playbook of using the corporate balance sheet to accumulate BTC — a catalyst when Bitcoin rallies and a likely contributor to today’s buying. As MicroStrategy Buys $109 Million of Bitcoin
Positive Sentiment: Related income vehicles linked to Michael Saylor (STRC) and product discussion of monthly dividend-style payouts are drawing yield-seeking flows into the founder’s broader ecosystem, which can indirectly lift MSTR sentiment. Michael Saylor’s STRC Offers 11% Monthly Dividends
Neutral Sentiment: Broader crypto-stock momentum and investor interest are driving attention to MSTR; coverage notes the name remains a leveraged Bitcoin play rather than a pure-software story, keeping it sensitive to BTC moves. Why Are Investors Paying Attention To Strategy Inc?
Neutral Sentiment: Executive comments (Michael Saylor) reiterating that Bitcoin exposure is what makes MSTR “interesting” keep expectations anchored to BTC performance rather than operating results. Michael Saylor Says Bitcoin Makes MSTR ‘Interesting’
Neutral Sentiment: Short-term dip explanations and market commentary note MSTR’s amplified intraday moves vs. the market, underscoring its high beta to Bitcoin and volatility profile. Why Strategy (MSTR) Dipped More Than Broader Market Today
Negative Sentiment: Critical coverage highlights a large, recent mark-to-market Bitcoin-related loss (reported ~ $17.5B) that keeps questions about downside exposure and volatility front-and-center for investors. Such headlines can blunt enthusiasm and prompt risk-off selling if BTC weakens. Did Saylor’s Bitcoin Bet Fail?
Negative Sentiment: External critics (Peter Schiff, media pieces) and commentary about the stock’s deep 2025 drawdown and possible MSCI/indexation issues add reputational and mechanical selling risks that can pressure the shares independent of short-term BTC moves. Peter Schiff Blasts Michael Saylor MSTR Stock Faces MSCI Index Deadline

Wall Street Analyst Weigh In

Several equities research analysts have commented on MSTR shares. Cantor Fitzgerald restated an “overweight” rating on shares of Strategy in a research report on Friday, December 5th. TD Cowen lowered their price target on shares of Strategy from $620.00 to $535.00 and set a “buy” rating on the stock in a report on Friday, October 31st. Wells Fargo & Company restated an “equal weight” rating and set a $54.00 price target (down previously from $65.00) on shares of Strategy in a research report on Tuesday, September 30th. Monness Crespi & Hardt upgraded shares of Strategy from a “sell” rating to a “neutral” rating in a research report on Monday, November 10th. Finally, Benchmark restated a “buy” rating on shares of Strategy in a research report on Monday, December 1st. One equities research analyst has rated the stock with a Strong Buy rating, thirteen have given a Buy rating and four have issued a Hold rating to the company. According to data from MarketBeat.com, Strategy currently has a consensus rating of “Moderate Buy” and a consensus target price of $465.13.

View Our Latest Report on Strategy

Strategy Price Performance

The company has a quick ratio of 0.66, a current ratio of 0.66 and a debt-to-equity ratio of 0.16. The stock’s 50-day simple moving average is $197.69 and its two-hundred day simple moving average is $304.73. The company has a market capitalization of $45.16 billion, a price-to-earnings ratio of 7.31 and a beta of 3.40.

Strategy (NASDAQ:MSTR – Get Free Report) last announced its earnings results on Thursday, October 30th. The software maker reported $8.42 earnings per share (EPS) for the quarter, beating the consensus estimate of ($0.10) by $8.52. Strategy had a net margin of 1,667.09% and a return on equity of 20.98%. The business had revenue of $128.69 million for the quarter, compared to analyst estimates of $116.65 million. During the same quarter last year, the business earned ($1.56) earnings per share. The company’s revenue for the quarter was up 10.9% compared to the same quarter last year. Strategy has set its FY 2025 guidance at 80.000-80.000 EPS.

Insiders Place Their Bets

In other news, Director Jarrod M. Patten purchased 12,000 shares of the company’s stock in a transaction that occurred on Friday, October 17th. The stock was purchased at an average cost of $96.88 per share, for a total transaction of $1,162,560.00. Following the completion of the transaction, the director owned 29,335 shares of the company’s stock, valued at $2,841,974.80. This trade represents a 69.22% increase in their ownership of the stock. The purchase was disclosed in a filing with the SEC, which is available through the SEC website. Also, Director Jane A. Dietze acquired 1,100 shares of Strategy stock in a transaction that occurred on Friday, November 21st. The stock was purchased at an average cost of $95.28 per share, with a total value of $104,808.00. Following the completion of the purchase, the director owned 2,600 shares in the company, valued at $247,728. The trade was a 73.33% increase in their position. The SEC filing for this purchase provides additional information. In the last three months, insiders bought 24,880 shares of company stock worth $2,421,219 and sold 43,177 shares worth $13,564,266. 8.46% of the stock is owned by company insiders.

Institutional Investors Weigh In On Strategy

A number of large investors have recently modified their holdings of the business. SJS Investment Consulting Inc. lifted its stake in shares of Strategy by 25.8% in the second quarter. SJS Investment Consulting Inc. now owns 117 shares of the software maker’s stock worth $47,000 after buying an additional 24 shares in the last quarter. Mutual Advisors LLC raised its holdings in Strategy by 2.0% in the 2nd quarter. Mutual Advisors LLC now owns 1,350 shares of the software maker’s stock valued at $548,000 after acquiring an additional 27 shares during the last quarter. Bernardo Wealth Planning LLC lifted its stake in Strategy by 3.9% in the 2nd quarter. Bernardo Wealth Planning LLC now owns 772 shares of the software maker’s stock worth $312,000 after purchasing an additional 29 shares in the last quarter. Smith Anglin Financial LLC lifted its stake in Strategy by 1.2% in the 2nd quarter. Smith Anglin Financial LLC now owns 2,537 shares of the software maker’s stock worth $1,025,000 after purchasing an additional 30 shares in the last quarter. Finally, GPS Wealth Strategies Group LLC boosted its holdings in shares of Strategy by 2.7% during the 2nd quarter. GPS Wealth Strategies Group LLC now owns 1,163 shares of the software maker’s stock worth $470,000 after purchasing an additional 31 shares during the last quarter. Hedge funds and other institutional investors own 59.84% of the company’s stock.

About Strategy

(Get Free Report)

Strategy, formerly known as MicroStrategy, Incorporated (NASDAQ: MSTR) is a global provider of enterprise analytics and mobility software. The company’s flagship platform offers business intelligence, data discovery, and advanced visualizations that enable organizations to analyze large volumes of data and deliver actionable insights. In addition to traditional on-premises deployments, Strategy provides a range of cloud-based services and managed offerings that allow customers to leverage the power of its analytics tools without managing complex infrastructure.

Founded in 1989 by Michael J.