Apple at this year's WWDC emphasized that its approach to iOS 27 development was to add fewer newer features and instead make existing features better. Examples of that approach can be seen across the operating system, but it is arguably most obvious in the changes coming to Messages. That's not to say there's nothing original coming to Messages in iOS 27. For instance, one new Apple Intelligence feature brings content-aware suggestions directly into conversations.

Apple at this year's WWDC emphasized that its approach to iOS 27 development was to add fewer newer features and instead make existing features better. Examples of that approach can be seen across the operating system, but it is arguably most obvious in the changes coming to Messages. That's not to say there's nothing original coming to Messages in iOS 27. For instance, one new Apple Intelligence feature brings content-aware suggestions directly into conversations.