StockNews.com Begins Coverage on comScore (NASDAQ:SCOR)

by · The Cerbat Gem

Analysts at StockNews.com assumed coverage on shares of comScore (NASDAQ:SCOR – Get Free Report) in a research report issued to clients and investors on Sunday. The brokerage set a “hold” rating on the stock.

comScore Trading Down 3.5 %

Shares of NASDAQ SCOR opened at $6.99 on Friday. The stock has a fifty day simple moving average of $6.70 and a two-hundred day simple moving average of $6.69. comScore has a 1-year low of $4.89 and a 1-year high of $16.41. The firm has a market cap of $34.34 million, a price-to-earnings ratio of -0.32 and a beta of 1.21.

comScore (NASDAQ:SCOR – Get Free Report) last posted its quarterly earnings results on Tuesday, March 4th. The company reported ($0.27) earnings per share for the quarter, missing the consensus estimate of $0.36 by ($0.63). comScore had a negative return on equity of 243.87% and a negative net margin of 25.77%. The firm had revenue of $94.94 million for the quarter, compared to the consensus estimate of $91.66 million. During the same quarter in the previous year, the company posted $1.03 EPS. Analysts forecast that comScore will post -2.49 EPS for the current year.

Hedge Funds Weigh In On comScore

A number of large investors have recently made changes to their positions in SCOR. Squarepoint Ops LLC bought a new stake in shares of comScore during the 4th quarter valued at $99,000. Heron Bay Capital Management purchased a new position in comScore during the 4th quarter valued at about $160,000. Renaissance Technologies LLC increased its position in shares of comScore by 10.0% during the fourth quarter. Renaissance Technologies LLC now owns 45,436 shares of the company’s stock valued at $265,000 after buying an additional 4,115 shares during the period. Finally, Clune & Associates LTD. purchased a new stake in shares of comScore in the fourth quarter worth about $740,000. 42.15% of the stock is owned by institutional investors.

comScore Company Profile

(Get Free Report)

comScore, Inc operates as an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms in the United States, Europe, Latin America, Canada, and internationally. The company provides digital ad solutions, including Media Metrix Multi-Platform and Mobile Metrix, which measure websites and applications on computers, smartphones, and tablets; Video Metrix that delivers measurement of digital video consumption; Plan Metrix, which offers understanding of consumer lifestyle; Total Home Panel Suite, which capture OTT, connected TV, and IOT device usage and content consumption; CCR, which enhances validated campaign essentials verification of mobile and desktop video campaigns; XMedia Enhanced, which provides a deduplicated view of national programming content; Comscore marketing solutions; Lift Models, which measures the impact of advertising on a brand; Survey Analytics, which measure various consumer insights including brand health metrics; and Activation Solutions, including audience activation and content activation.

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