Warner Bros. Discovery (NASDAQ:WBD) Insider Bruce Campbell Sells 1,580,331 Shares

05 Mar 2026, 19:42 by Jessica Moore · The Cerbat Gem

Warner Bros. Discovery, Inc. (NASDAQ:WBD – Get Free Report) insider Bruce Campbell sold 1,580,331 shares of the firm’s stock in a transaction dated Wednesday, March 4th. The stock was sold at an average price of $28.00, for a total value of $44,249,268.00. Following the transaction, the insider directly owned 690,028 shares in the company, valued at approximately $19,320,784. This represents a 69.61% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through this hyperlink.

Bruce Campbell also recently made the following trade(s):

On Wednesday, March 4th, Bruce Campbell sold 55,118 shares of Warner Bros. Discovery stock. The shares were sold at an average price of $28.00, for a total value of $1,543,304.00.

Warner Bros. Discovery Stock Performance

Shares of WBD stock traded up $0.05 during midday trading on Thursday, hitting $28.00. The company had a trading volume of 25,035,719 shares, compared to its average volume of 25,729,393. The stock has a market cap of $69.38 billion, a price-to-earnings ratio of 96.56 and a beta of 1.60. The company has a debt-to-equity ratio of 0.87, a current ratio of 1.06 and a quick ratio of 1.07. The company’s 50 day simple moving average is $28.32 and its 200 day simple moving average is $23.08. Warner Bros. Discovery, Inc. has a 52-week low of $7.52 and a 52-week high of $30.00.

Warner Bros. Discovery (NASDAQ:WBD – Get Free Report) last issued its quarterly earnings results on Thursday, February 26th. The company reported ($0.10) earnings per share for the quarter, missing the consensus estimate of $0.09 by ($0.19). Warner Bros. Discovery had a return on equity of 1.98% and a net margin of 1.95%.The company had revenue of $9.46 billion for the quarter, compared to analyst estimates of $9.33 billion. During the same period in the prior year, the business earned ($0.20) earnings per share. Warner Bros. Discovery’s revenue for the quarter was down 5.7% compared to the same quarter last year. Research analysts anticipate that Warner Bros. Discovery, Inc. will post -4.33 earnings per share for the current fiscal year.

Analyst Upgrades and Downgrades

A number of equities research analysts recently commented on the stock. The Goldman Sachs Group raised their price objective on shares of Warner Bros. Discovery from $13.00 to $14.75 and gave the company a “buy” rating in a research report on Friday, November 7th. TD Cowen raised their price target on Warner Bros. Discovery from $22.00 to $26.00 and gave the company a “hold” rating in a report on Friday, February 27th. Argus decreased their price target on Warner Bros. Discovery from $32.00 to $31.00 and set a “buy” rating on the stock in a research note on Tuesday. Guggenheim cut Warner Bros. Discovery from a “buy” rating to a “neutral” rating and increased their price objective for the stock from $25.00 to $30.00 in a research report on Wednesday, January 14th. Finally, Barrington Research downgraded Warner Bros. Discovery from an “outperform” rating to a “hold” rating in a report on Friday, December 5th. Six equities research analysts have rated the stock with a Buy rating, sixteen have assigned a Hold rating and two have given a Sell rating to the company’s stock. Based on data from MarketBeat.com, the stock currently has an average rating of “Hold” and an average price target of $25.34.

Check Out Our Latest Research Report on Warner Bros. Discovery

Key Headlines Impacting Warner Bros. Discovery

Here are the key news stories impacting Warner Bros. Discovery this week:

Positive Sentiment: Definitive Paramount Skydance acquisition agreement provides deal certainty and a strategic path to combine streaming and content assets—primary driver supporting the stock’s uptick. Paramount Skydance Deal Reshapes Warner Bros Discovery Outlook After Netflix Exit
Positive Sentiment: David Ellison (Paramount) says CNN will operate independently, an explicit reassurance aimed at reducing political/regulatory pushback that could otherwise derail the deal. David Ellison Vows CNN Will Operate Independently as Paramount Buys Warner Bros.: ‘We Want to Be in the Truth Business’
Positive Sentiment: Commentary and M&A write-ups frame the deal as a decisive outcome after months of uncertainty, which can support multiple bids for WBD assets and improve valuation clarity. Paramount Skydance Stole The Show With Its Warner Bros. Discovery Purchase
Neutral Sentiment: Netflix formally walked away from the bidding process — this removes a high-profile bidder but also ends a prolonged auction; outcome is mixed for WBD valuation dynamics. The Art of the Walk-Away: Netflix Wins by Losing the WBD Deal (WBD)
Neutral Sentiment: Political and deal-theatre noise continues (e.g., high-profile purchases of Netflix debt), creating headline volatility but unclear direct impact on WBD fundamentals. Trump Bought Netflix Debt Amid Paramount’s Fight for Warner Bros.
Negative Sentiment: CEO David Zaslav and other executives sold large blocks of WBD stock after the deal announcement; insider selling can worry investors about post-deal confidence or lockup/vesting-related dilution. David Zaslav Sells $114 Million Worth of Warner Bros. Discovery Stock After WBD Clinches Paramount Skydance Deal
Negative Sentiment: Analyst skepticism: Argus issued a pessimistic forecast for WBD’s stock price, which could cap enthusiasm and influence short-term selling or reduced buy-side conviction. Argus Issues Pessimistic Forecast for Warner Bros. Discovery (NASDAQ:WBD) Stock Price
Negative Sentiment: Reports highlight likely regulatory review, potential job cuts and integration costs—risks that could pressure near-term margins and slow deal-related synergies. Paramount Skydance Deal Reshapes Warner Bros Discovery Outlook After Netflix Exit

Institutional Trading of Warner Bros. Discovery

Institutional investors have recently bought and sold shares of the company. TriaGen Wealth Management LLC acquired a new position in Warner Bros. Discovery during the third quarter worth about $443,000. Penserra Capital Management LLC increased its stake in shares of Warner Bros. Discovery by 29,882.6% during the 2nd quarter. Penserra Capital Management LLC now owns 62,064 shares of the company’s stock worth $710,000 after purchasing an additional 61,857 shares in the last quarter. Charles Schwab Investment Management Inc. raised its position in shares of Warner Bros. Discovery by 7.4% during the 2nd quarter. Charles Schwab Investment Management Inc. now owns 19,463,234 shares of the company’s stock worth $223,049,000 after purchasing an additional 1,333,005 shares during the last quarter. Swedbank AB lifted its stake in Warner Bros. Discovery by 3.7% in the 3rd quarter. Swedbank AB now owns 1,065,445 shares of the company’s stock valued at $20,808,000 after buying an additional 37,986 shares in the last quarter. Finally, Universal Beteiligungs und Servicegesellschaft mbH lifted its stake in Warner Bros. Discovery by 1.0% in the 2nd quarter. Universal Beteiligungs und Servicegesellschaft mbH now owns 1,572,301 shares of the company’s stock valued at $18,019,000 after buying an additional 16,006 shares in the last quarter. 59.95% of the stock is currently owned by hedge funds and other institutional investors.

Warner Bros. Discovery Company Profile

(Get Free Report)

Warner Bros. Discovery (NASDAQ: WBD) is a global media and entertainment company formed when WarnerMedia and Discovery, Inc combined their businesses in 2022. Headquartered in New York City, the company assembles a broad portfolio of film and television production, linear and cable networks, streaming services and consumer distribution operations. Its assets span well-known studio brands, premium scripted and unscripted programming, news and factual entertainment, and licensed franchise properties.