Saga Communications (NASDAQ:SGA) Stock Price Down 0.6% – Should You Sell?

20 Dec 2025, 20:22 by Tristan Rich · The Markets Daily

Saga Communications, Inc. (NASDAQ:SGA – Get Free Report) fell 0.6% during mid-day trading on Thursday . The stock traded as low as $11.32 and last traded at $11.35. 18,897 shares traded hands during trading, a decline of 10% from the average session volume of 20,993 shares. The stock had previously closed at $11.42.

Analyst Ratings Changes

Several brokerages recently commented on SGA. Weiss Ratings reiterated a “sell (d+)” rating on shares of Saga Communications in a report on Wednesday, October 8th. Zacks Research downgraded Saga Communications from a “hold” rating to a “strong sell” rating in a research report on Monday, November 10th. Two analysts have rated the stock with a Sell rating, Based on data from MarketBeat.com, Saga Communications currently has an average rating of “Sell”.

Check Out Our Latest Analysis on Saga Communications

Saga Communications Stock Performance

The stock has a market capitalization of $73.09 million and a price-to-earnings ratio of 227.00. The company’s 50 day moving average is $12.03 and its 200 day moving average is $12.47. The company has a debt-to-equity ratio of 0.03, a quick ratio of 2.74 and a current ratio of 2.74.

Saga Communications (NASDAQ:SGA – Get Free Report) last posted its quarterly earnings results on Thursday, November 6th. The company reported ($0.08) earnings per share (EPS) for the quarter, missing the consensus estimate of $0.21 by ($0.29). The company had revenue of $28.17 million during the quarter, compared to analyst estimates of $28.30 million. Saga Communications had a return on equity of 0.18% and a net margin of 0.27%. On average, research analysts forecast that Saga Communications, Inc. will post 0.23 EPS for the current fiscal year.

Saga Communications Announces Dividend

The company also recently declared a quarterly dividend, which was paid on Friday, December 12th. Shareholders of record on Monday, November 24th were issued a $0.25 dividend. The ex-dividend date of this dividend was Monday, November 24th. This represents a $1.00 annualized dividend and a yield of 8.8%. Saga Communications’s dividend payout ratio is 2,000.00%.

Institutional Trading of Saga Communications

Several institutional investors have recently modified their holdings of SGA. Nuveen LLC acquired a new stake in Saga Communications in the 1st quarter valued at $529,000. Mork Capital Management LLC raised its stake in Saga Communications by 100.0% during the first quarter. Mork Capital Management LLC now owns 50,000 shares of the company’s stock worth $624,000 after acquiring an additional 25,000 shares in the last quarter. Bank of America Corp DE lifted its holdings in shares of Saga Communications by 30,720.0% during the third quarter. Bank of America Corp DE now owns 16,951 shares of the company’s stock valued at $211,000 after acquiring an additional 16,896 shares during the period. Osaic Holdings Inc. lifted its holdings in shares of Saga Communications by 256.7% during the second quarter. Osaic Holdings Inc. now owns 3,984 shares of the company’s stock valued at $52,000 after acquiring an additional 2,867 shares during the period. Finally, Empowered Funds LLC boosted its stake in shares of Saga Communications by 6.2% in the 1st quarter. Empowered Funds LLC now owns 30,406 shares of the company’s stock valued at $379,000 after purchasing an additional 1,769 shares in the last quarter. Institutional investors and hedge funds own 74.28% of the company’s stock.

Saga Communications Company Profile

(Get Free Report)

Saga Communications, Inc (NASDAQ: SGA) is an independent radio broadcasting company that owns and operates a portfolio of local radio stations across the United States. Headquartered in Grosse Pointe Farms, Michigan, the company focuses on full‐service radio properties offering a variety of formats, including music, news‐talk and sports programming. In addition to traditional over‐the‐air broadcasts, Saga leverages web streaming and mobile platforms to broaden listener reach and provide advertisers with multimedia opportunities.