December Idol Group Brand Reputation Rankings Announced

by · Soompi

The Korean Business Research Institute has revealed this month’s brand reputation rankings for all idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of various idol groups, using big data collected from November 19 to December 19.

BLACKPINK held onto their spot at the top of the list this month with a brand reputation index of 13,024,795, marking a 1.39 percent increase in their score since November. High-ranking phrases in the group’s keyword analysis included “Rosé,” “solo,” and “APT.”, while their highest-ranking related terms included “record,” “participate,” and “reveal.” BLACKPINK’s positivity-negativity analysis also revealed a score of 92.82 percent positive reactions.

SEVENTEEN rose to second place for December with a brand reputation index of 6,009,687.

Meanwhile, BTS ranked third with a brand reputation index of 5,735,127.

aespa held onto their spot at fourth place with a brand reputation index of 4,618,394 for the month.

Finally, IVE came in at a close fifth with a brand reputation index of 4,592,066.

Check out the top 30 for this month below!

  1. BLACKPINK
  2. SEVENTEEN
  3. BTS
  4. aespa
  5. IVE
  6. BIGBANG
  7. FIFTY FIFTY
  8. (G)I-DLE
  9. LE SSERAFIM
  10. Stray Kids
  11. BABYMONSTER
  12. ITZY
  13. KISS OF LIFE
  14. EXO
  15. SHINee
  16. NCT
  17. NMIXX
  18. Red Velvet
  19. OH MY GIRL
  20. ENHYPEN
  21. THE BOYZ
  22. TXT
  23. RIIZE
  24. ILLIT
  25. tripleS
  26. TWS
  27. MEOVV
  28. TREASURE
  29. MAMAMOO
  30. TWICE

Check out SEVENTEEN’s variety show “NANA TOUR with SEVENTEEN” with subtitles on Viki below:

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