Amid Kim Sae Ron dating scandal, Kim Soo Hyun gets another setback as...
Prada has officially terminated its contract with Kim Soo Hyun, just three months after appointing him as their brand ambassador. This decision comes amidst the controversy surrounding Kim Soo Hyun's alleged dating scandal with late actress Kim Sae Ron.
Popular Korean actor Kim Soo Hyun has been making headlines with his recent conference. He made a public conference to reveal his side of the story on the on-going controversy with late actress Kim Sae Ron.
Kim Soo Hyun recently opened up about his connection with Kim Sae Ron. The Queen of Tears star confirmed his relationship with the late actress. During the press conference, Kim Soo Hyun was seen fighting back tears as he made his statement.
However, his emotional appeal fell flat with the masses. Instead, netizens slammed him for what they saw as a fake and artificial display of emotion. Explaining his side, Kim said, “Except for the fact that both of us were actors, our relationship was like any other ordinary couple. We dated with good feelings, and after some time, we broke up.”
The actor revealed the reason behind not opening up about his relationship with Kim Sae Ron. He said, “When Queen of Tears was airing, I had so much to protect as its lead actor. What would have happened if I had admitted to a year-long relationship? What would happen to the actors, the staff who were working overnight, and the production team who had everything staked on that project?”
Amidst the high-profile controversy and despite being one of South Korea's most popular and influential celebrities, Kim Soo Hyun's involvement in the dating scandal with the late actress has seemingly led to a review of his endorsement deal with Prada. We tell you what has exactly happened.
As per reports, the luxury brand Prada has parted ways after three months of association. Reportedly, on Friday, the international brand Prada released a statement on Kim Soo Hyun. It said that the contract with the actor has been terminated following ‘mutual agreement.’
Reportedly, addressing the on-going controversy centering Kim Soo Hyun, Prada released an official statement. It read, “We would like to inform you that after considering the severity of the issue, our collaboration with Kim Soo Hyun has been mutually concluded. The contract has been terminated. The decision came from headquarters. — Prada.”
As per reports, the decision has been taken after numerous Korean drama fans slammed Prada. They also flooded their social media comments section with the question of why Kim Soo Hyun is still their brand manager?
One fan addressing the issue wrote on X (formerly Twitter) before Prada released their statement, “Your ambassador is a pedophile and complicit in a young woman ending her life, @Prada. The way you’re hiding comments makes me think you actually support him. That can’t be true, right? Your luxurious yet inclusive brand would never do that, right? It would be a shame if #BoycottPrada trended.”