Art Basel Launches Zero 10, a New Digital Art Platform, at Miami Beach Fair

Art Basel will debut Zero 10, a new curated platform dedicated to art of the digital era, at its Miami Beach edition this December. The initiative, supported by OpenSea, marks the fair’s most significant push yet into digital art, linking emerging creators and tech-native studios with traditional art market structures.

Curated by digital art strategist Eli Scheinman, the inaugural presentation will feature 12 international exhibitors, including Art Blocks, bitforms gallery, Beeple Studios, Pace Gallery, AOTM, and Visualize Value. The platform will also include a presentation of Lu Yang’s DOKU – Heaven (2022) on loan from the UBS Art Collection.

“Zero 10 reflects the shifting landscape of artistic practice—where digital processes and new media are redefining how artists create and audiences engage—and it underscores our responsibility to anticipate these directions and provide the credibility and infrastructure that let them thrive,” Vincenzo de Bellis, Chief Artistic Officer and Global Director of Art Basel Fairs, said at an press event this week in New York City where the initiative was launched. “In spirit, it affirms Art Basel’s commitment to art that moves forward and speaks to the present. And there’s no better setting for this debut than Miami Beach—where a vibrant art scene is meeting a growing culture of innovation.”

Zero 10 takes its name from Kazimir Malevich’s historic 1915 exhibition 0,10, and aims to set “a new benchmark for how digital art can be exhibited, contextualized, and collected,” according to the release. This digital-first initiative will appear at Art Basel Miami Beach from December 5–7, 2025, with VIP previews on December 3–4, before expanding to other Art Basel fairs in 2026.

The launch comes amid steady growth in digital collecting: 51 percent of high-net-worth collectors surveyed in The Art Basel and UBS Survey of Global Collecting 2025 purchased digital works in the past year, placing the medium third in total collecting spend.

“Digital art is no longer at the margins — it is integral to how art and the market are evolving in real time,” Art Basel CEO Noah Horowitz said in a statement. “With Zero 10, we’re creating a platform that supports both experimental practices and real market outcomes.”