“Reborn Rich” Confirms Production Of Season 2
by M Lim · SoompiProduction on the highly anticipated second season of “Reborn Rich” is officially underway.
On May 8, Artist Company and its subsidiary Artist Studio—collectively known as Artist Group—officially announced that they have entered the planning and development phase for “Reborn Rich Season 2,” marking the first collaborative project between the two affiliates.
Artist Company, co-founded by Lee Jung Jae and Jung Woo Sung, will oversee the overall planning and development, while production will be handled by Artist Studio. The latter acquired RaemongRaein—the production company behind Season 1—in 2024. Known primarily for talent management, Artist Company has been expanding its business into IP creation and aims to establish itself as a full-fledged drama production company through this project.
Building on the success of Season 1, “Reborn Rich 2” will broaden its narrative focus from Korea’s corporate world to a global stage, weaving an ambitious tale of success, power, and love. Season 2 will introduce a fresh cast of characters and an expanded universe, hinting at a bold narrative shift.
Season 1 starred Song Joong Ki as Yoon Hyun Woo, a loyal secretary to a chaebol family who is betrayed and murdered after being framed for a crime and is reincarnated as Jin Do Joon—the youngest son of the very family he once served.
A representative from Artist Company commented, “This project is strategically designed for the global market. From the early planning stages, we’ve been crafting a story and characters with international audiences in mind.”
While Song Joong Ki’s return has yet to be confirmed, the Artist Group stated, “We aim to create another legendary season with a fresh casting and a script that lives up to the scale of the expanded world.”
Stay tuned for more updates!
In the meantime, watch “Reborn Rich” with subtitles on Viki: