Apple could move the logo on the iPhone 17 Pro, and that's a bigger deal that you might realise
Design distractions
· TechRadarNews By Jamie Richards published 2 July 2025
(Image credit: Future / Lance Ulanoff)
- A new rumor suggests Apple could move the logo on the iPhone 17 Pro
- The logo could move down to make space for the new camera bar and to align with the MagSafe magnet ring
- While a minor change, this could give some insight into Apple's priorities
Apple could be making a change to an iconic iPhone design element with the release of the rumored iPhone 17 Pro.
According to new rumors from somewhat reliable tipster Majin Bu (via GSMArena), Apple could move its logo to a lower position on the rear panel of the iPhone 17 Pro.
The possible change has been corroborated in an X (formerly Twitter) post from Apple tipster Sonny Dickson, who posited that the move could align the logo with the phone’s ring of MagSafe magnets.
You may be thinking that a logo moving a few centimeters isn’t a huge story on its own – and in all fairness, you’d be right. This alone isn’t too big of a deal.
However, I think this latest design rumor has the potential to say a lot about where Apple’s priorities lie when it comes to the next generation of iPhone.
Aesthetic alterations
This logo tipoff is the latest in a pretty long list of redesign rumors concerning the iPhone 17 lineup, specifically the iPhone 17 Pro and iPhone 17 Pro Max.
In fact, it seems to me that the strongest and most repeated rumors surrounding the next Pro-level iPhones have concerned the design and aesthetics of the supposedly-upcoming handsets.
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