Gemini may be the only way we get the Siri we want, and I'm actually fine with that

Give me those trillions of parameters

05 Nov 2025, 20:32 · TechRadar

Opinion By Lance Ulanoff published 5 November 2025

(Image credit: Future)

Reports say Apple might choose Google's Gemini Models
Siri could get a brain transplant
Perhaps this is what we all want

It's been a long wait for the Siri we want and were promised back when Apple first unveiled Apple Intelligence 18 months ago and while Apple now promises it will arrive next year, I'm tired of waiting and wondering and am more than willing to accept the latest rumor as fact: Apple will brain transplant Siri's and its current Generative AI model work with Gemini and its potential 1.2 trillion parameter model.

This is not fact. Apple has announced nothing. Google has said nothing. Bloomberg's Mark Gurman is simply following up on rumors he sparked earlier this year that Apple would, instead of continuing work on its own models, substitute the more robust ones available from search partner Google.

What Apple has said is that work is progressing. It's on track. During the most recent Apple earnings call, Apple CEO Tim Cook told investors and analysts regarding Siri, "We're making good progress on it and expect to release it next year."

That doesn't deviate from what Apple's Craig Federighi and Greg Jozwiak told me last June. 2026 is the year, and while not said, it was implied that we have some patience, especially after Apple discovered that this was a tougher task than they thought and that the V1 architecture they planned to use simply wasn't up to snuff.

Earlier this year, Apple started shuffling the deck on its AI team, ousting John Giannandrea – he moved elsewhere in the company – and putting new leadership under the watchful eye of Federighi.

It feels like Apple has a plan, but is also still moving at something other than "AI Time." Meanwhile, competitors like OpenAI, Perplexity, Amazon, and Google are lapping them, producing ever-more powerful models and generative AI experiences that are arriving on desktops and phones every single day. And consumers are already adopting them.

The AI we need is already here, but where's Apple?

In my own home, my wife casually switches between platforms when she thinks one might do a better job. When she recently wanted to see what an old piece of furniture might look like refinished in the same paint color as our kitchen cabinets, she casually switched from her usual go-to, ChatGPT, to Gemini (though an iPhone users, Siri is niot even part of this decision set), because she'd heard it was faster (and her company has just opened an enterprise account).

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