Samsung Galaxy S26 Unpacked Launch Event Date Leaked

It looks like the guessing game is over. Samsung has reportedly locked in the date and location for its next big flagship reveal. The highly anticipated Unpacked launch event date for the Samsung Galaxy S26 series is scheduled for February 25 next year, right in the heart of AI tech—San Francisco, USA.

This isn’t just another date on the calendar. The launch window itself is a bit later than the late January or early February reveals we’ve seen recently. Insiders suggest this minor shift gives the company enough time to finalize some strategic decisions, particularly around which models will actually launch.

Samsung tipped to launch the Galaxy S26 series on February 25

Samsung will continue to bet heavily on AI as a key selling point in its mobile flagships. Returning to San Francisco, the established global hub for artificial intelligence, is a deliberate move in this direction. The company plans to use the stage to firmly establish the Galaxy S26 as the definitive “AI phone.” They will also outline their future AI strategy for the tech world to see.

Regarding the S26 lineup, earlier buzz suggested Samsung might get “Pro” or “Edge” models. These models would have replaced the standard/base and Plus models. However, recent reports point to the company sticking to the familiar, reliable structure: Samsung Galaxy S26, Galaxy S26 Plus, and Galaxy S26 Ultra. This course correction reportedly comes after the predecessor S25 Edge didn’t meet sales targets.

It all comes down to power, and the S26’s AI push requires serious silicon. Leaks suggest Samsung will deploy a dual-chip strategy. Many models will feature the new Exynos 2600 processor. This will mark the return of a custom Exynos chip to the high-end Ultra model in some regions. Other major markets, like the US and Canada, will get the expected Qualcomm Snapdragon 8 Elite Gen 5 chip.

With the event locked for February 25, the stage is now set for Samsung to show the world its answer to the “AI smartphone era.” Recent leaks suggest that the Galaxy S26 device could feature highly improved 3x telephoto camera sensors. This could be a decisive upgrade for Galaxy S fans who are still hesitant to make the switch.