Apple's online store has gone down with the message "We'll be right back," for reasons that are currently unclear. The change could be due to the launch of Apple's 2026 "Back to School" program, impending price increases, or the launch of new devices. Apple's annual Back to School promotion for the U.S.

Apple's online store has gone down with the message "We'll be right back," for reasons that are currently unclear. The change could be due to the launch of Apple's 2026 "Back to School" program, impending price increases, or the launch of new devices. Apple's annual Back to School promotion for the U.S.